TBILISI(BPI)- The National Tourism Administration of Georgia and MasterCard company signed a deal on cooperation.
The parties agreed to show an interest in the travel industry collaboration that will be beneficial for both countries.
The deal will boost tourism development in Georgia.
The National Tourism Administration reports that MasterCard will provide Georgian business facilities with information about its marketing and communications experience.
”MasterCard aims to support the Mastercard Tourism Insight platform development by 2021-2022. The platform will ensure a 360-degree innovative view of the government, as it unifies modern digital technologies and traveling aspects,” the Tourism Administration reports.
MasterCard is ready to use the payment technological infrastructure, data, marketing offers, and partnership network to enable Georgia’s visitor tourists to enjoy more comfortable use of tourism technologies.
The deal aims Georgia to become one of the world’s best tourist destinations.